Subaru of Jacksonville is a family-owned and operated dealership opened in August 2000 by Phil Porter Sr. Under Phil’s 25 years of leadership, SOJAX has established itself as a respected and high-performing dealership built on a customer-first philosophy. The dealership offers a full range of new and pre-owned Subaru vehicles, as well as comprehensive service, maintenance, and parts support. SOJAX has earned multiple industry and community recognitions for service excellence and operational integrity, including being rated #1 in Safety for five consecutive years by the American Customer Satisfaction Index (ACSI), #1 in Customer Satisfaction for Dealership Service by J.D. Power, and #1 in Customer Loyalty by ACSI.
- Transactions
Heritage Capital Group served as advisor to the seller
In the Client's Words
"It was a pleasure working with Heritage Capital Group for a second time, as they made the process seamless and straightforward. Mac Holley and his team understood the unique value of our business and guided us every step of the way, ensuring our employees, customers, and community were all considered throughout the transaction."
Phil Porter Sr.
Owner - Subaru of Jacksonville