Video Summary
Heritage Capital Group employs several methods to value businesses. Firstly, we engage daily with capital markets and regularly discuss with private equity groups. Secondly, our affiliate, Business Valuation Inc., specializes in business valuation. We utilize established techniques such as discounted cash flow, comparable company analysis, and precedent transactions—identical to those used by private equity groups. Our expertise and daily practice in these methods allow us to excel. With this experience, we guide our clients through the valuation process and accurately determine the market value of their business based on that experience.
