Heritage Capital Group and its sister company, Business Valuation Inc., are seeking an experienced Public Relations Manager to join our team. This role will help grow the organization’s brand presence, increase our share of voice across industry, regional, and national news media, and support the team’s day-to-day communications goals. The role is pivotal in shaping how our story is told—building credibility, driving thought leadership, and amplifying our impact within the financial services and M&A advisory space.
👉 Apply for the Public Relations Manager Position
If you are a seasoned PR professional with a passion for storytelling and a proven ability to balance big-picture strategy with hands-on execution, we want to hear from you.
The ideal candidate has 8+ years of PR experience, preferably working with investment banks or mergers and acquisition advisory firms, with strong writing skills and proven ability to handle heavy writing workloads while balancing strategy with hands-on execution.
This role will require occasional travel to our Jacksonville headquarters, but the right candidate could work remotely from anywhere on the US East Coast.
Key Responsibilities
- Media Relations: Craft compelling press releases, pitches, and media statements. Proactively secure media coverage through outreach and pitching of company stories and initiatives by building trusted relationships with local, national and trade reporters.
- Competitive Landscape: Monitor industry trends, competitor activity, and emerging issues to refine the media strategy, generate opportunities and keep messaging ahead of the curve.
- Thought Leadership: Develop bylined articles, executive quotes, op-eds, and speaking opportunities to showcase Heritage’s leaders as industry experts. Coordinate and execute media interviews and appearances for company executives.
- Social Media: Manage our social media calendar and blog, amplifying company wins and sharing industry perspectives that engage and inform.
- Measurement & Reporting: Track press coverage, awards, and share-of-voice metrics; provide regular reporting and actionable insights to leadership.
Qualifications
- Bachelor’s degree in communications, journalism, public relations or related field.
- 8+ years of public relations experience; financial services, legal services, or investment bank M&A advisory firm background strongly preferred.
- Exceptional writing, editing, and storytelling skills, adept at both simplifying complex topics and handling a heavy writing workload.
- Experience building and maintaining trusted media relationships, particularly in business and financial trade press.
- Comfort working across functional teams, with a collaborative and proactive approach.
- M&A or financial relations communications experience a plus.
- Willingness to travel up to 10% to support company conferences and events
The salary range for this position is $75,000–$85,000 and includes health benefits and a 401(k) match.
Candidates must be legally authorized to work in the United States and will not require employer sponsorship for a work visa.
